
TVS Apache Range Gets It's First Price Hike For 2021
- Jan 9, 2021
- Views : 105517
The second instalment of TVS’ Call of Design has finally come to a close. Of the 400-odd students that participated in the contest, Aayush Bijalwan from School of Design, UPES (Dehradun), managed to clinch first place with a grand prize of Rs 30,000 and a brand new NTorq 125. Abishek Chellapandiyan from Strate School of Design (Bengaluru) stood as the first runner-up followed by Arsh Riyaz Maknojia from MIT Institute of Design (Pune) in third place.
The design brief was based on a unique comic book theme called ‘Rise of NTorqians’ which was neatly put together by TVS themselves. The idea was to give the NTorq a new design direction while keeping the essence of the scooter intact. The overall execution had to create a synergy with the vision of TVS NTorq 125 and TVS’ Racing DNA.
Abishek Chellapandiyan with his award-winning rendition of the SuperNTorq envisioned the scooter taking on an electric form. Minimal bodywork with sleek lines and an exposed frame gave the concept its unique identity. Electric power is the future, and the battery-powered NTorq could help TVS branch out into the electric scooter segment. Sure, the brand already has the iQube, but it hasn’t quite managed to make its mark in the market just yet.
Also worth mentioning is the Media Category. 30 media professionals across the country participated in the contest, four of whom were awarded for their 'Outstanding Design.' Surprisingly, I happened to be one of them. I know, I was equally shocked! Anyhow, my entry for the design content hovered around the same idea as Abishek Chellapandiyan -- an electric NTorq. Although my execution wasn’t nearly as good as his. Regardless, it at least gives us a glimpse of the design world and how tough it is to develop a new scooter from scratch. Hats off to the folks from TVS who gave us the NTorq 125 and Apache series.
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