Hero Honda gets fans closer to the World Cup

  • Feb 22, 2011
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Winners of its "Karizma ZMR Inter-College Cricket Championship" to take 'Victory Laps' during World Cup Matches

With the ICC Cricket World Cup 2011 underway Hero Honda Motors Ltd, as a Global Partner (GP) of the ICC is bringing its cricket fans closer to the Cricket World Cup with a slew of activities that offer excitement and opportunity to cricket fans and motorcycle enthusiasts alike.

After announcing its “KARIZMA ZMR Cricket Championship”, which was hosted in Colombo, Dhaka and 75 other cities spread across the country prior to the start of the World Cup, Hero Honda has now chosen twenty-eight city teams for the dream-come-true opportunity to take a ‘Victory Lap’ during each of the World Cup matches, hosted in their city or region. In addition, many winners will also get another opportunity this time around to pose with the World Cup trophy.

But the biggest prize being offered by Hero Honda is for the team that is successful in winning its online contest. The team will be chosen on the basis of their performance in a cricket-based video game, which can be played on mobile phones and computers. The winners will get to take their Victory Lap in the final match of the ICC Cricket World Cup in Mumbai!

As if that’s not enough, Hero Honda is also organising a tour of the ICC Cricket World Cup trophy. The trophy has already been taken to Mumbai, Ahmedabad, Pune, Chennai, Hyderabad and Bangalore, and Colombo in Sri Lanka. It will also be taken to Delhi, Chandigarh and Dhaka (Bangladesh) so that fans can actually get to see the all-important trophy for themselves. 

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