Harley-Davidson India Launches Its First Dehradun Dealership

The 3S dealership facility is the company’s first independent dealership in Uttarakhand and 26th in India







Harley-Davidson India recently launched its first Dehradun, Uttarakhand, dealership, named Foothills Harley-Davidson. With the launch of the new dealership, the bike maker plans to expand its reach to neighboring cities like Haridwar, Roorkee, Rudrapur and Haldwani. It is a 3S (sales, service and spares) dealership facility – the company’s first independent dealership in Uttarakhand, and also its 26th in India –located at Dehradun Road, Chandrwani Khalsa, National Highway 72A, Mohabbewala, Dehradun, Uttarakhand. With the launch of Foothills Harley-Davidson, the company has introduced the 27th Harley Owners Group (H.O.G). chapter in the country.






The dealership offers all 13 models in the Harley-Davidson India 2017 line-up, in addition to a wide range of parts and accessories to customize motorcycles, along with Harley-Davidson merchandise and riding gear. Enthusiasts will also get to test ride the motorcycles. The company currently holds around 60 percent of market share in the 601cc plus motorcycle segment in the country.






Commenting on the launch, Dilmohan Singh, dealer principal, Foothills Harley-Davidson,  said, “We are delighted to open our doors to the wide motorcyclist base in Dehradun and neighboring cities, and welcome new customers to our growing family of Harley-Davidson owners to a truly world class 3S facility, to cater to the needs of the H.O.G. and new owners.”

Another dealer principal, Jasmeet Singh Marwah, had this to say: “Harley-Davidson is renowned world-over for providing its customers with a premium lifestyle experience through a unique product offering and we shall strive to deliver the same level of excellence or more, here at Dehradun as well.”

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