Bajaj Racer, Hammer & Aura Monikers Registered In India

  • Published April 3, 2023
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The brand has trademarked three names, but will these be making their way on to its upcoming bikes and scooters?

Bajaj Racer, Hammer & Aura Monikers Registered In India highlights

The proposed products of Bajaj are typically more mysterious than those from most other two-wheeler producers, and certain recent names that the business has trademarked only add to the intrigue. Bajaj has now filed trademarks for the names “Aura”, “Racer” and “Hammer”.

Bajaj Racer, Hammer & Aura Monikers Registered In India details

While we don't know what these monikers could be exactly, the Aura is that it could find its place on a luxury electric scooter. 

Bajaj Racer, Hammer & Aura Monikers Registered In India overview

Bajaj Racer, meanwhile, sounds like it should be fit for a sportbike. But the company already sells performance bikes under the extremely well-known Pulsar sub-brand, so we're not sure where the Racer moniker will wind up. Talking about the Hammer, it could make its way onto Bajaj's rugged commuter lineup, the CT family. 

Bajaj Racer, Hammer & Aura Monikers Registered In India gallery

These things said, it could even happen that the Indian marque won't use these monikers on production models, something that has happened in the past as well. 

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