Enigma Auto electric bikes unveiled

Enigma Auto, a strategic business unit of Enigma Electricals, was set up in 2011 with the aim of building energy saving vehicles as an alternative to conventional fossil fuel powered vehicles. With soaring petrol prices.  Enigma Auto intends to offer economical mobility for the masses. 

Gulshan Batra, Director, Enigma Auto, said, “With a continuous hike in the fuel prices we decided to penetrate into the market of electric two-wheelers which indeed is a logical extension, as we believe that electric automobiles are the future of transportation.”

The company unveiled three electric bikes called, Intense, Crescent and Muscular, all powered by the same 250-watt electric motor that gives the bikes a top speed of 25km/h. The battery pack consists of four lead acid batteries which take six to eight hours to be fully charged and the bikes run 50-70km on a full charge. The company claims that a full charge consumes one unit of electricity which means an expense of Rs 5 for 50-70km which is truly economical. 

All the three models features drum brakes both front and rear and telescopic front forks. Safety features include an anti-theft alarm and a motor lock system. An industry first is the cruise control in the electric bike segment. 

The biggest drawback of these bikes is the life of the battery which is expected to last around two years. A new battery pack costs Rs 9,000. On the plus side, servicing costs will be minimal as an electric motor requires very little maintenance and the battery pack has  a one-year warranty.

The base ‘Intense’ model is priced at Rs 28,500, the middle of the line ‘Crescent’ at Rs 30,500 and the top-of-the-line Muscle’ model costs Rs 31,500. 

Due to their low top speed these bikes need no registration certificates nor do their riders need a driver’s licence. The target age group is 13-65 years. 

Enigma Auto has an assembly line in Delhi with a capacity of producing 100 electric bikes per day. It plans to set up 20-22 service centres in New Delhi and a new plant in Bhiwadi, Rajasthan which will be functional within the next three months. This will ramp up production to 500 units per day. The sales target for the company within the first year is 20,000 units.

Enigma Auto is also developing three- and four-wheeler electric vehicles which are in the prototype stages at the moment. 

Enigma Auto aims to establish itself as a quality electric vehicle company in India and with very few players it is quite set be achieve its goals.