Mahindra Thar ROXX vs Toyota Urban Cruiser EBELLA

Last Updated: October 20, 2026

Mahindra Thar ROXX price starts at Rs. 12.52 Lakh, which is Rs. 11.08 Lakh cheaper than the base variant of Toyota Urban Cruiser EBELLA, priced at Rs. 23.60 Lakh. In terms of efficiency, the Thar ROXX returns a claimed 12.4 kmpl, while the Urban Cruiser EBELLA offers a claimed 543 km/charge. On the performance front, the Thar ROXX uses a 1997cc engine producing 160bhp@5000rpm and the Urban Cruiser EBELLA a 61kWh battery producing 171.65bhp. If you're deciding between the Thar ROXX and Urban Cruiser EBELLA, the Thar ROXX is the better pick for affordability.

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Thar ROXX vs Urban Cruiser EBELLA Comparison Summary

Specification Mahindra Thar ROXXToyota Urban Cruiser EBELLA
Ex-showroom price (base) Rs. 12.52 LakhRs. 23.60 Lakh
Mileage / Range 12.4 kmpl543 km/charge
Engine / Battery 1997 cc61 kWh
Max power / Motor 160bhp@5000rpm171.65bhp

Thar ROXX vs Urban Cruiser EBELLA Key Highlights

Basic Info Mahindra Thar ROXX MX1 RWDToyota Urban Cruiser EBELLA E3
Rating
42 reviews
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Brand Name Mahindra Toyota
Ex-Showroom Price Rs. 12.52 Lakh Check On Road Price Rs. 23.60 Lakh Check On Road Price
Engine Displacement 1997 cc Not Available
Body Type SUVAll SUV Cars SUVAll SUV Cars
Max Power 160bhp@5000rpm 171.65bhp
No Of Cylinders 4 Not Available
Transmission Manual Automatic
Gearbox 6-Speed Single Speed
Drive Type RWD FWD
Colors
Mahindra Thar ROXX Colors
Toyota Urban Cruiser EBELLA Colors
Fuel Type Petrol Electric(Battery)
Mileage (ARAI) 12.4 Kmpl Not Available
Tyre Size 255/65 R18 225/55/R18
Steering Mounted Audio Control Yes Yes
Cruise Control No Not Available
Airbags Driver, Passenger and Side Front Driver, Passenger and Side Front
EMI
Rs. 24,219 @ 10.5% (60 months)
Rs. 45,653 @ 10.5% (60 months)
Insurance Rs. 77,503 Thar ROXX Insurance Rs. 95,292 Urban Cruiser EBELLA Insurance
Brochure
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Displacement
1997 cc
Not Available
Battery Type
Not Available
Lithium-ion
Engine Type
2.0L mStallion
Not Available
Engine Displacement
1997 cc
Not Available
Battery Capacity
Not Available
61 kWh
Motor Type
Not Available
Permanent Magnet Synchronous
Max Power
160bhp@5000rpm
171.65bhp
Range
Not Available
543 km/charge
Max Torque
330Nm@1500-3000rpm
193Nm
Emission Norm Compliance
BS VI 2.0
ZEV
Battery Warranty
Not Available
8 Years
No Of Cylinders
4
Not Available
Transmission
Manual
Automatic
Gearbox
6-Speed
Single Speed
Valves Per Cylinder
4
No
Drive Type
RWD
FWD
Kerb Weight
Not Available
1815 Kg
Turbo Charger
Yes
Not Available
Regenerative Braking
Not Available
Yes
Drive Mode Types
No
Not Available
Fast Charging
Not Available
Yes
Charging Port
Not Available
CCS-II

Fuel Type
Petrol
Electric(Battery)
Fuel Capacity
57 Liters
Not Available
Mileage (ARAI)
12.4 Kmpl
Not Available

Alloy Wheel Size Front
Not Available
18
Alloy Wheel Size Rear
Not Available
18
steeringGearType
Not Available
Rack and pinion
Suspension Front
Double wishbone suspension
MacPherson Strut suspension
Suspension Rear
Multi-link suspension
Multi-link suspension
Brakes Front
Ventilated Disc
Disc
Brakes Rear
Drum
Disc
Steering Type
Electric
Electric
Minimum Turning Radius
Not Available
5.2 m
Tyre Size
255/65 R18
225/55/R18
Wheel Size
18
Not Available
Tyre Type
Radial Tubeless
Radial & Tubeless

Ventilated Seats
No
Yes
Additional Interior Features
SUNGLASS HOLDER
Not Available
Digital Cluster Size
Not Available
4
Rear Reading Lamp
Yes
Yes
Upholstery
Fabric
Leatherette
Interior Lighting
Not Available
Ambient light, Footwell Lamp
Glove Box Light
Not Available
Yes
Rear Seat Headrest
Not Available
Adjustable
Digital Cluster
Yes
Yes
Leather Wrapped Steering Wheel
No
Yes
Air Conditioner
Yes
Yes
Glove Box
Yes
Yes
Seating Capacity
5
5
Doors
5
5

Alloy Wheels
Not Available
Yes
Rain Sensing Wiper
Not Available
Yes
Wheel Covers
Not Available
No
ORVM
Not Available
Powered & Folding
Boot Opening
Not Available
Electronic
Integrated Antenna
Not Available
Yes
LED DRLs
Yes
Yes
LED Taillights
Yes
Yes
Sun Roof
Not Available
Panoramic
Projector Headlamps
Yes
Not Available
Sunroof / Moonroof
Not Available
Yes
Turn Indicator in ORVM
Not Available
Yes
Rear Spoiler
Not Available
Yes
Antenna
Not Available
Shark Fin
LED Headlamps
Yes
Yes
Length*Width*Height
4428*1870*1923 mm3
4285*1800*1640 mm3
Wheelbase
2850 mm
2700 mm
No. Of Doors
5
5

USB Charger
Rear
Front & Rear
Central Control Armrest
With Storage
With Storage
Luggage Hook and Net
Yes
Not Available
Battery Saver
Not Available
Yes
Additional Entertainment Features
Not Available
Wireless Android Auto & Apple CarPlay
Automatic Climate Control
No
Yes
One Touch Operating Power Windows
No
Not Available
Drive Modes
No
Not Available
No of Speakers
4
4
Adjustable Steering
Height only
Height & Reach
Android Auto
No
Yes
Apple CarPlay
No
Yes
Bluetooth
Yes
Yes
USB Ports
Yes
Yes
Additional Features
SUNGLASS HOLDER
Wireless Android Auto & Apple CarPlay
No of Tweeter
No
2
Power Windows
Not Available
Front & Rear
Rear Window Washer
Not Available
Yes
Cupholders
Front Only
Front Only
Speakers
Front & Rear
Front & Rear
AC
Yes
Yes
Rear AC Ducts
Yes
Yes
Heater
Yes
Yes
Power Steering
Yes
Yes
Steering Column
Tilt
Tilt & Telescopic
Steering Mounted Audio Control
Yes
Yes
Cruise Control
No
Not Available
Adjustable Driver Seat
Yes
Yes
Heated Seat Front
No
No
Heated Seats Rear
No
No
Touchscreen Size
10.25 inch
10.1 inch
Wireless Phone Charging
No
Yes
Subwoofer
No
Yes
Folding Rear Seat
60:40 Split
40:20:40 Split
Height Adjustable Driver Seat
Yes
Yes
Engine Start Stop Button
Yes
Yes
Rear ACVents
Yes
Yes
Touchscreen
Yes
Yes
Multifunction Steering Wheel
Yes
Yes
Air Quality Control
No
Yes
Tachometer
Yes
Yes
Rear Seat Centre Arm Rest
No
Yes
Door and Trunk Ajar Warning
Not Available
Yes
Adjustable Headrest
Not Available
Yes
Voice Commands
No
Not Available
Powered Seats
No
Front Only
Cooled Glovebox
No
Not Available
Seat Belt Warning
Yes
Yes
Push Ignition
Yes
Yes
AM/FM Radio
Yes
Yes
Touch-screen Display
Yes
Yes
Auto Rain Sensing Wipers
Not Available
Yes
Follow me home headlamps
Yes
Yes
Adjustable Headlamps
Not Available
Yes
Parking Sensors
Rear
Front & Rear
Door Pockets
Not Available
Front & Rear Door
12V Power Outlets
Yes
Yes
Bottle Holder
Not Available
Front & Rear Door

Speed Sensing Auto Door Lock
Yes
Yes
Knee Airbags
Not Available
Driver
ISOFIX Child Seat Mounts
Yes
Yes
Day/Night Rearview Mirror
Yes
Yes
Pretensioners and Force Limiter Seatbelts
Driver and Passenger
Driver and Passenger
Blind Spot Monitor
No
Yes
Hill Descent Control
Yes
Not Available
Hill Assist
Yes
Yes
Impact Sensing Auto Door Unlock
Yes
Yes
360 View Camera
No
Yes
Curtain Airbag
Yes
Yes
Anti Theft Alarm
Not Available
Yes
Anti Theft Device
Not Available
Yes
Electronic Brakeforce Distribution
Yes
Yes
Height Adjustable Front Seat Belts
Yes
Not Available
Side Airbag Rear
No
No
Speed Alert
Yes
Yes
Bharat NCAP Child Safety Rating
5 Star
Not Available
Bharat NCAP Safety Rating
5 Star
Not Available
SOS Emergency Assistance
Not Available
Yes
Airbags
Driver, Passenger and Side Front
Driver, Passenger and Side Front
Tyre Pressure Monitoring System (TPMS)
No
Yes
Anti-lock Braking System (ABS)
Yes
Yes
No of Airbags
6
7
Brake Assist (BA)
Yes
Not Available
Geo-fence Alert
No
Yes
Traction Control System (TCS)
Yes
Not Available
Engine Immobilizer
Yes
Yes
Central Locking
Yes
Yes
Advance Safety Features
Engine Drag Torque Control
Not Available
Child Safety Lock
Yes
Yes
Driver Airbag
Yes
Yes
Eletronic Stability Control (ESC)
Yes
Yes
Rear Wash Wiper
Not Available
Yes
Day Night IRVM
Yes
Yes
Keyless Entry
Yes
Yes
Passenger Airbag
Yes
Yes
Rear Defogger
Not Available
Yes
Rear Camera
No
No
Side Airbag
Yes
Yes

Automatic Emergency Braking
No
Not Available
Forward Collision Warning
No
Not Available
Lane Departure Warning
No
Yes
Lane Keep Assist
No
Yes
Driver Attention Warning
Not Available
Yes
Adaptive High Beam Assist
No
Yes
Traffic Sign Recognition
No
Not Available
Lane Departure Prevention Assist
No
Not Available
Adaptive Cruise Control
No
Yes
Rear Cross Traffic Alert
Not Available
Yes

Inbuilt Apps
Not Available
Siri
Google / Alexa Connectivity
No
Not Available
SOS Button
No
Yes
Smartwatch App
Not Available
Yes
Live Location
Not Available
Yes
Remote Vehicle Status Check
Not Available
Yes
ECall And ICall
No
Yes
Over Speeding Alert
Not Available
Yes
In Car Remote Control App
Not Available
Yes
Remote Ac On Off
No
Yes
Remote Door Lock Unlock
Not Available
Yes
Remote Vehicle Igition Start Stop
No
Not Available

grossWeight
Not Available
2250 kg
frontTread
1580 mm
Not Available
rearTread
1580 mm
Not Available

Pros and Cons

  • Positives
  • Negatives
Mahindra Thar ROXX
  • Old-school boxy SUV styling is charming and attention-grabbing
  • Both engines offer punchy performance and good driveability
  • Loaded features-list including safety features, cabin space is generous and seats are comfortable too
Toyota Urban Cruiser EBELLA
  • More sensual & elegant design compared to the e Vitara, Two battery packs depending on your requirements and budget, Strong Safety suite including multiple airbag + ADAS and 360 degree camera
Mahindra Thar ROXX
  • Stiff ride quality makes bumps and potholes make their presence felt in the cabin
  • Body roll is apparent even on smooth roads
  • Infotainment experience can be glitchy at times
Toyota Urban Cruiser EBELLA
  • AWD variant may not make it to India
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Mahindra Thar ROXX Vs Toyota Urban Cruiser EBELLA FAQs

Which car is cheaper Mahindra Thar ROXX vs Toyota Urban Cruiser EBELLA?
The Mahindra Thar ROXX is cheaper than Toyota Urban Cruiser EBELLA by ₹11.08 Lakh.

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Urban Cruiser EBELLA
Urban Cruiser EBELLA
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