4th Edition Of The Annual Hyundai Great India Drive Begins With The New i20

The theme for this year’s iteration is challenges of 2020 and the new normal

  • This year’s edition will feature the recently launched third-generation i20.

  • It will cross Dalhousie, Jaisalmer, Goa, and the newly opened Atal Tunnel.

  • ZigWheels will also participate in the Great India Drive 4.0

Hyundai has kicked off this year’s edition of the Great India Drive. The 4th chapter of the journey, spanning across the country, will feature the new i20. The theme this year is humanity’s progress as we enter the new decade, especially considering how this entire year has been for all of us. What’s more, ZigWheels will also be participating in the drive. 

As part of the drive, Hyundai will pass through Goa, Dalhousie, Jaisalmer, Indore, Puducherry, Kerala, Ooty, Narkanda, and even the recently built Atal Tunnel. Safe to say, the i20 will cover almost every corner of the country as part of the Great India Drive. It will be a great opportunity to test the capabilities of the i20 over a long journey.

Speaking at the commencement of the drive, the MD and CEO of HMIL, S.S. Kim, said, “Our global vision holds a strong significance in today’s context and as we adapt to this new normal, ‘Great India Drive’ 4.0 will encapsulate humanity’s progress in the face of adversities. As new possibilities emerge, Hyundai is also advancing its product offerings for India and leading the way is the all-new i20, a perfect example of modern and advanced technologies for Indian millennial customers. This new normal ‘Great India Drive’ 4.0 will mark the progressive journey into the next decade as we emerge stronger out of 2020 and move into 2021.”

Launched on November 5, the third-gen i20 has put up impressive booking figures in just over a month. It is priced from Rs 6.79 lakh to Rs 11.32 lakh (ex-showroom). The premium hatchback locks horns with the likes of the Maruti Suzuki Baleno, Toyota Glanza, Volkswagen Polo, Tata Altroz, and Honda Jazz.

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