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Following an overwhelming response in Chennai, Tamil Nadu, DSK Benelli has announced the launch of its second dealership in the Detroit of Asia. The state-of-the-art showroom is located in the plush locale of Anna Nagar and showcases the entire range of DSK Benelli superbikes available in India. Moreover, the outlet is said to provide with well-trained and knowledgeable staff to assist the patrons in sales as well as service.
Benelli has been one of the fastest growing superbike brands in the country, thanks to the automotive firm DSK Motowheels. The company has been assembling and selling Benelli bikes across the country, while supporting it with service backup and spares. This is one of the main reasons why the Italian superbikes are priced so competitively in the country. Along with strong sales and service network, the brand now also offers 24 x 7 on call breakdown service for the convenience of its customers.
Commenting on the inauguration, Shirish Kulkarni, chairman, DSK Motowheels, said, “DSK Benelli has received an overwhelming response in the city of Chennai for its best-in-breed superbikes. Backed by this demand, it gives us immense pleasure to launch our second showroom for superbiking aficionados in Chennai in association with ‘Power Super Bikes’. The philosophy with which we operate is in tandem with the ethos of our Chennai dealer. The employees at DSK Benelli – Anna Nagar have been provided with specialised training in the management of sales, service, spare parts and customer service, to ensure that customers can enjoy the best-in-class ownership experience that our brand stands for. Keeping in mind the global standards, we are also glad to announce that all the DSK Benelli showrooms across India including the new DSK Benelli showroom in Chennai, meet the International CI standards of Benelli global showrooms.”

Kulkarni also informed that the company's main focus is to align DSK Benelli’s presence across all strategic locations in the country and Chennai is one of their key markets. The second dealership in the automobile capital of India will not just be a motorcycle selling store but will also serve as a platform for superbike enthusiasts to interact with each other and celebrate the passion of riding.
As we mentioned above, the showroom will showcase the entire gamut of DSK Benelli superbikes at following prices (Ex-showroom, Chennai):
> The single-cylinder, 250cc engine powered TNT 25 – Rs 1.83 lakh
> The twin-cylinder, 300cc engine powered TNT 300 – Rs 3.08 lakh
> The in-line four-cylinder, 600cc engine powered TNT 600i (ABS) – Rs 5.83 lakh
> Semifaired 600cc tourer, the TNT 600 GT – Rs 6.11 lakh
> 899cc, inline-triple powered middleweight naked, the TNT 899 – Rs 9.70 lakh
> The top-of-the-line, 1,130cc, inline-triple powered TNT R – Rs 12.07 lakh
Along with these models, the store will also offer attractive Benelli accessories and merchandise that range from superlative CNC parts, riding gear, helmets with sleek design and safety features, to quirky stickers and decals.
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