Mahindra Mojo Exclusive Dealership In The Works

Mahindra Two Wheelers has revealed the sketch of its first-ever Mojo Exclusive dealership. It will be located in Bengaluru and will also be the first Mojo-exclusive dealership and also the first-ever brand-specific dealership in the two-wheeler segment in the country. Following Bengaluru, Mahindra plans to open more such brand-specific showrooms in other cities of the country. With the launch of a separate Mahindra showroom, the company targets towards focusing on the higher capacity motorcycles. We can also expect different Mojo variants and other big motorcycles from Mahindra to be sold through Mahindra’s brand-specific dealerships in future.

The Mojo is a tourer motorcycle powered by a 295cc engine which produces 27PS @ 8000rpm and a peak torque of 30Nm @ 5500rpm, mated to a 6-speed gearbox. The motorcycle gets a twin-tube exposed frame with coaxial mounting of the engine frame and swing arm. It gets USD forks at the front with 143.5mm of travel and high pressure gas-charged monoshock unit with internal floating piston with 143mm travel at the rear. The bike gets Pirelli Diablo Rosso II 110/70 Z R17 at the front and 150/60 Z R17 at the rear. Braking duties are done by a 320mm disc at the front and 240mm disc at the rear. The bike weighs 165 kg and gets a 21-litre fuel tank.  

Naveen Malhotra, Sr. General Manager, Sales, Marketing & Product Planning, Mahindra Two Wheelers, said, “Since its launch, MOJO has helped build a biking culture through its various initiatives. From the vibrant MOJO Tribe chapters which is spread across 30 Indian cities to the Trails of MOJO Tribe which successfully completed four Mega Trails last year – Mountain, Coastal, Jungle & Desert Trail, the brand has come a long way.”

“We are delighted to come out with the first ever brand specific dealership which has been designed to provide a holistic experience to all bike enthusiasts and also strengthen our presence in the market. We are pleased to reveal the sketch of our first MOJO Exclusive Dealership which will be launched in Bengaluru later this month.” he added.

The motorcycle is priced at Rs 1.7 lakh (ex-showroom, Delhi) and available in three colour options – Volcano Red, Charcoal Black and Glacier White.