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- Apr 12, 2024
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Celebrating National Pollution Control Day on December 2, Honda Motorcycle & Scooter India (HMSI) educated two-wheeler consumers about pollution control. Spreading the message ‘be the solution to pollution’, all mobile service vans (MSVs) of the company advocated ‘green consumerism’ across the country. Moreover, HMSI also offered free PUC (pollution under control) and emission level check-up for all two-wheelers (Honda and non-Honda). The company also tutored two-wheeler users on the importance of regular vehicle maintenance.
Commenting on the occasion, Keita Muramatsu, president and CEO, HMSI, said, “Preserving the environment is among the top priorities for us at Honda. We are committed to 30 per cent CO2 reduction by the end of 2020. We are actively contributing to build a greener tomorrow. In line with our vision of ‘Blue skies for our children’, this day is focused on creating awareness on how consumers can, by reducing, reusing and recycling, not only help in reducing carbon footprint but also add to a larger cause of environmental conservation. By activating this campaign through our entire dealership network, we are excited to reach out to maximum number of 2-wheeler customers and magnify the campaign’s impact.”
The National Pollution Control Day is celebrated in remembrance and honour of the thousands of people who had lost their lives in the Bhopal gas tragedy. India is the largest consumer of two-wheelers across the globe. So, Honda has undertaken the initiative in order to teach people how to control pollution and to make them aware of the importance of paying attention towards the need to adhere to the Pollution Control Norms.
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