Experience A 'Talking Car' At Your Next Honda Test Drive
- by Nabeel Khan
- Dec 4, 2018
- Views : 607
An application will guide you through the features of the car through the audio system of the test drive vehicle
- Initially introduced for test drives of the new Honda CR-V, the ‘talking car’ feature will be extended to other models soon
- A smartphone paired with the infotainment system will run the application
- Audio via the car’s speakers will guide you through the various features of the car
Honda Cars India has introduced a new ‘Talking Car’ application at its dealerships. The ‘Talking Car’ app will guide customers through the various features of the car, ensuring a more engaging and information-laden test drive. The app runs through a smartphone that’s paired to the car’s infotainment system, enabling the vehicle to ‘talk’ to the customer through its speakers. If this seems a bit too gimmicky for your liking, there’ll be a dealership executive on board for the all-important human touch as well.
The app will ensure that all the important features of the car are conveyed in a uniform manner to the customer. The 'Talking Car' app was first rolled out with the introduction of the all-new Honda CR-V and will soon be rolled out for other models as well. Here’s what Honda has to say about its latest app. The Honda CR-V is priced from Rs 28 lakh and is available with both a diesel and a petrol engine.
Honda Cars India introduces ‘Talking Car’ mechanism during Customer Test Drives at Dealerships
New Delhi, 28 November 2018: Honda Cars India Ltd, leading manufacturer of premium cars in India, announced the introduction of a unique concept of customer interface ‘Talking Car’ during the customer test drives at Honda dealerships. The new interface enables the car to explain its own features while the customers take the test drive, enhancing their overall driving experience.
The Talking Car interface senses the trigger points from customer’s vehicle driving pattern and explains the key features. This application empowers the dealer staff to offer a standardized Test Drive experience in a more engaging manner demonstrating key highlights of the car during test drives.
Speaking on the introduction of the ‘Talking Car’ concept, Mr. Rajesh Goel, Senior Vice President & Director, Sales & Marketing, Honda Cars India said; “Honda is committed to introduce innovative solutions that offer delightful customer experience in areas of sales and service. Test Drive is a critical part of the car purchase process. The ‘Talking Car’ concept is part of our digitization efforts at our dealerships which will offer a differentiated and user friendly experience to our customers for understanding the car and its features.”
The ‘Talking Car’ mobile application is installed on the digital device which is configured and paired with the car’s Audio System. Once the engine is started, the ‘Talking Car’ application takes inputs based on driving response and initiates explanation of the key features of the car. The voiceover explanation of the car ensures uniform information sharing with the driver.
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