Nissan India President Kenichiro Yomura says the SUV segment in India will grow over 30 percent by 2016. The addition of the Terrano can only bring good fortune to a company which has a long and successful history of SUV in many countries such as Patron in Gulf countries and Pathfinder in USA
The Japanese auto maker plans to extend this hard earned reputation by offering its consumers the 4th generation Terrano, that has been finally unveiled in India. A lot of time was spent elaborating on the design cues that are so unique to the Nissan Terrano. Nissan’s fourth vehicle to be produced locally in their Oragadam Plant alongside the Micra, Sunny and Evalia has a bold and distinctive styling has been developed specifically for the Indian market keeping the lineage of Nissan’s advantage of a large assortment of SUV’s.
Leading Bollywood director, Kabir Khan, revealed the new model simulating three situations to reveal the vehicle’s versatility – a cityscape, campsite and luxury resort - reflecting the car’s ‘everyday, everywhere’ theme."
Speaking on the occasion, Kabir said, “I have directed many Action Blockbusters in my Bollywood career. Directing Nissan Terrano Blockbuster Showcase was indeed a very exciting, or must I say an adventurous venture for me as we had to bring alive 3 completely different aspects of the Nissan Terrano in front of a live audience.”
The Terrano, which has been praised highly by customers for its comfort, styling and performance since the nameplate was first introduced in 1986 is now in its fourth generation and will play a key role in boosting Nissan’s sales volume in India and marks the company’s entry into the expanding compact SUV segment.
Exterior highlights on the new Terrano include sharp headlamps with a four pod design, an angled strut grille, coloured roof rails and silver-finished skid plates. But this entry-level SUV also promises to pamper its occupants with its well-appointed, premium interior. The two-tone dash features chrome surrounds for the AC vents and silver-finished accents around the glossy, piano black centre console.
Speaking at the unveiling event at the Mehboob Studios in Mumbai, Kenichiro Yomura, President Nissan India Operations, said, “Terrano marks our entry into the compact SUV segment, which is one of the fastest growing segments in the Indian market today.
Pre-bookings for the Terrano will commence from 1st September at select Nissan dealerships throughout India. The final price is still being worked out, but the company has made it clear that it will be launched at a sub Rs 10 lakh price point.
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