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New Audi A6 vs BMW 5 Series vs Mercedes E-Class : Comparison

by Priyadarshan Bawikar Photography : Kunal Khadse Posted on 23 Aug 2011189,361 Views12 Comments

Indisputably the most dominant forces in the executive luxury sedan segment, the three german kings, the BMW 5 Series, the Audi A6 and the Mercedes-benz E-Class fight it out for supremacy in the six-cylinder petrol arena






Verdict: The new kid takes the crown

In this segment of executive luxury cars, it is somewhat difficult to narrow down to one car and say this is the better one of the lot, this is the one you must buy. Here, most of the buying decisions happen based on brand loyalty or badge value. So you’ll rarely see a Mercedes-Benz buyer considering walking into a BMW or Audi showroom. But when we’ve got such a podium ceremony lined up, a winner we must choose.


Let’s start with the Mercedes-Benz E-Class then. This latest generation is a solid car and manages the luxury bit better than the other two. Where it loses out in performance and good looks, it makes up for in sheer opulence. Driving the Merc was definitely the most luxurious experience of this lot and it’s something that will appeal to a lot of folks. And let’s not forget the power of the 3-pointed star badge on the nose – that itself is worth its weight in gold for many.






The BMW 5-series on the other hand is a slightly confusing proposition. Sure, it’s better in most ways than the Merc, but if you’ve tasted the previous generation 5, one can’t help feel a slight disappointment about the direction in which BMW has decided to go with this new car. But it’s a great package overall – brilliant performance, handsome looks and then there’s that wonderful straight-six motor which just stands apart from the standard V6 formula.


But the runaway winner of this comparison has to be the new A6. Of course, it has its share of flaws, most important of which is the fact it doesn’t do too much, especially on the insides, to distinguish itself from the other Audi sedans of this generation. But then again, it is the quickest one of this lot, has the best handling, the most modern interiors and is utterly gorgeous to look at from the outside.





What Audi has done very cleverly with this new A6 is not try and change the formula for what makes its sedans so delectable. That perfect harmony of handling and ride quality, confidence inspiring grip of the four-wheel drive system and clever, yet very useful gadgetry is all maintained. What’s been given the boot is the rather staid looks which had come to be associated with the previous model as well as that ridiculous automatic gearbox which totally ruined the experience of the exhilarating supercharged direct-injection 6-cylinder petrol motor. So in a nutshell, if it’s an executive luxury sedan you want, then you really can’t go wrong with any of these. But if it’s a complete automotive experience you crave, then the choice doesn’t get clearer than the new Audi A6.



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