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Beetle Mania!

Abhishek Nigam      18 Jan 2010

Test Drive Volkswagen Beetle

Volkswagen Logo

It was the year 1934 when Adolf Hitler announced that a car shouldn't just be a privilege of the wealthy. That's when he summoned a young Austro-Hungarian engineer by name of Ferdinand Porsche to talk about his plans for a car. Hitler specified the car should be small, durable and air cooled. Hitler christened it Volkswagen which meant the people's car. And that's exactly when the Beetle came into existence. Since then the little VW became the first car in Europe to pass the million production mark in 1955. It also pretty soon adorned a cult status making it one of the most popular vehicles around.

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Over the years, the Beetle's design has kept evolving, but it wasn't until 1998 that the little car received a total makeover. Based on the Golf Mk4 platform, the new 'Bug' was an all new car although it borrowed heavily from its predecessor in terms of styling. There have been no major changes on the design front since. But that's because it did not need any. VW has brought in the coupe styled hatch back version for the Indian roads. The original VW Beetle was one of the most recognizable cars on the road and the modern day equivalent is a well-executed contemporary take on a classic which, ten years after its introduction, still looks fresh and eye-catching. Like the re-invented Mini and the Fiat 500, the VW Beetle is a stylish piece of retro-design which although harking back to its original form exudes a modern feel to it. The rainbow silhouette, the bulging fenders with the round headlights, in fact everything about the car emanates a charm like none other. When you stop in a parking lot, onlookers will swarm around, peek in the windows and bombard you with questions. If you love being the center of attention, Volkswagen's New Beetle is the car for you.

Volkswagen Beetle

Get inside and you find that the driver and front seat passenger sit below the highest part of the curved roof with the windscreen a long way in front. The interiors as a result feel exceptionally roomy with lots of head room and lots of light. The three spoke steering wheel is nice and chunky to grip and shares an attractive and good-to-the-touch pixel trim with the gear knob, handbrake grip and parts of the dashboard. The information display is dominated by the large, circular speedo, which in line with other VW models is backlit blue at night to contrast with the red needles. To remind one of the flower power generation there is also flower vase making its presence felt in the driver's cockpit area. What however is not cool is the amount of black plastic you find plastered all over. Even the quality of the plastic bits is far from what you can expect from a 20 plus lakh rupee car. In fact the plastics on the door trim were already rattling with less than 500 km on the odo. Seats at the rear will barely manage to seat two adults with hardly any legroom. The sloping silhouette at the rear also means adults hunching forwards rather than leaning their heads on the glass. Kids however will find it pretty cozy at the back. Luggage space is nothing to write about either. With 214 litres to play with you can barely manage to stuff your shopping bags in there leave aside your travel baggage's.

 
 

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Launches of 2010


User's Comments
  • hamir (10 July 2010 12:05)
    im looking at purchasing a new beetle. ive been doing a research now and have read some about its auto parts, specs and some features. i think i like it compare to others. | Reply
  • Himanshu Mishra (01 April 2010 16:37)
    Its been priced tooo high, People want to buy but the VW has some other plans it seems. | Reply
  • Manoj (07 February 2010 12:58)
    They expect to sell their dull history to us at 2000K , its only perceived value they sell , not real value for 2000k | Reply
  • Girish (07 February 2010 11:30)
    I love to own the beetle, but it will take at least two lives of mine to earn this super expensive beauty to earn and save | Reply
  • Chandan (06 February 2010 17:04)
    I wud consider buying the real People's Car "NANO". Yes close to 7/8 cars at the price of this 60 yrs old bug which shud be termed as "Elite People's Car".Why we Indians love to accept outdated things. Do u guys' remember the 20 yr old Japanese Toyota Qualis model seen in bulk here? | Reply
  • david lobo (05 February 2010 15:00)
    when they epriced this beetle they must have in mind the toyota hybrid. crazy to price this car at 20lakhs plus.go back to high school eh! | Reply
  • Hariharan S (04 February 2010 13:36)
    "It was the year 1934 when Adolf Hitler announced that a car shouldn't just be a privilege of the wealthy.""Hitler christened it Volkswagen which meant the people's car."Please justify the price, name of the company and the reason why it came to existance!!!!!Price is way too hig for people's car. | Reply
  • rst (29 January 2010 12:31)
    I belive that VW wishes to keep the bug exclusive.hence the unrealistic price tag. | Reply
  • BHATIA (28 January 2010 13:50)
    TOO COSTLY | Reply
  • Syed (25 January 2010 10:05)
    Beetle is a good car, only if used by ladies and gays and if it is priced in between 5-8 lakhs | Reply
  • Arun (25 January 2010 07:13)
    Mania? What mania are you talking about? Buying one of these in India would be mania! Why does one need to shell out 20 lakhs plus for so called 'fuss free transportation'. Surely there are plenty of cars in the Indian market which do more than that for quarter the price! | Reply
  • key (24 January 2010 16:45)
    They know it will not go well in the market.... Still, they show their product to the mass in India. That's all.....I would suggest it's not worth buying for that price.... | Reply
  • satya satpathy (23 January 2010 12:58)
    like VW BEETLE if MSIL will produce in low cost car in INDIA.there is no question for high cost car like Beetle for INDIAN,as a NRI i suggest this to INDIAN automobiles sector. | Reply
  • baskey (23 January 2010 00:01)
    i think it shuld have been 50lakhs....20lakh is too low | Reply
 devendra (23 January 2010 17:47) Reply to baskey
ya just becoz poor people in europe used it for longtime modern indians have to pay 20L dont buy a single one | Reply
  • suresh (22 January 2010 18:23)
    young Ferdinand Porsche in 1934???? seems like he was born in 1875. was this unnecessary flourish (not to mention its incorrectness) necessary for the opening? | Reply
 Mahesh (27 January 2010 12:26) Reply to suresh
Beautiful catch, author's respomse awaited | Reply
  • harish (22 January 2010 15:53)
    VW cars are good until they are no problems once if there is a problem it will burn pockets of the consumer. In US even people think in the same way better to prefer japanese cars which are easy to maintain and dependable | Reply
  • Indhea (22 January 2010 13:02)
    I donno why it comes with high price tag 20 L. I remember VW Jetta and this car was priced at a same range when I went for Jetta in 1998. Still remember the point mentioned by marketing guy, Beetle is one of the most safety vehicle in that category because of its design. Still it should be valid, but other than that I donno the reason. If it priced around 12 L, it might get some attention. | Reply
 Sunil (22 January 2010 17:18) Reply to Indhea
import duties are partly responsible for the 'high' price tag. if they werent there, the car makers wont be foolish to price their cars so high. take the case of the Civic Hybrid. when they slashed the price by giving 'discounts' ,it sold like hot cakes. otherwise no one was buying it at its original price. the government should change its attitude. tax SUVs and other gas guzzlers. why impose so steep taxes on smaller cars and hybrids? | Reply
 sasi (28 January 2010 10:32) Reply to Sunil
levying duties on imports is to encourage / support the manufacturing activity in d country....gas guzzlers r not is not d criteria...........one company settng up manufacturng unit means lot of all round growth viz employment, ancilliary sectors etc......beetle being a completely built import has 2 suffer duties. | Reply
  • Anand (22 January 2010 12:43)
    it costs 20L only coz of the extremely high imposed duty imposed on imported cars. otherwise it would cost less than 10lakhs and compete with Fabia | Reply
 Krishna Kumar (22 January 2010 23:34) Reply to Anand
I guess if the car is produced in India the cost issue will be sorted out. With the potential volumes that can be sold in India, VW should seriously consider setting up production in India. | Reply
  • expat (22 January 2010 11:18)
    ..20 Lakhs is way to much for a car that has hardly any rear legroom, luggage space.. AND has plasticky interiors. Peoples car... a joke?? VW should really rethink its strategy. The indian market is VERY price sensitive and looks for Value for money... and its not much value for 20 Lakhs!! DAS AUTO?? methinksnot!! | Reply
  • Chethan (22 January 2010 10:33)
    guys, its a very nice car. VW should have launched it long back. 20 lak is too less a price for such a beautiful car. it is very attractive and if feel it it should be priced 40 laks and they would have sold in 1000 every day......... only it VW finances for each and every car. ........... | Reply
 Nav (02 February 2010 01:06) Reply to Chethan
crap | Reply
  • Pawan (21 January 2010 22:38)
    Haha why guys so interested in this car??It's for the ladies :D | Reply
  • dr binoy kurian (21 January 2010 20:10)
    and also the government should subsidise all the taxes on electric vehicles and hybrids..they are saving precious lakhs on oil imports | Reply
 expat  (22 January 2010 11:16) Reply to dr binoy kurian
..and what does this comment have to do with the article under comment again?? | Reply
  • dr binoy kurian (21 January 2010 20:08)
    why is it priced too high..take a educated guess....our sucessive governments think its easy to do 200 percent tax on us..thats the main reason..we should all fight against this injustice by our own governments against their own people | Reply
  • Syed (21 January 2010 16:39)
    Not worth of 20L plus bugs... | Reply
  • Puneet  (21 January 2010 15:13)
    VW launched this car at 20Lakhs. Which should be 4-5Lakhs. Lets suppose they sell 200 cars they are already earning what they will be earning with the sale of 3000 cars.....Hamm smart less headache and more revenue. | Reply
  • Raghu (21 January 2010 12:36)
    There was a press release from VW India sometime ago informing that they will not launch cheap variants like Nano, VW must not forget that they were once makers of cheap cars, they should introduce small cars with four doors and enough luggage space and with the highest fuel efficiency in India to become a successful car manufacturer in India | Reply
  • Bharat Kumar (21 January 2010 11:52)
    VW Beetle is mistakenly christened as People's Car. Lokking at the high price sticker one would certainly think twice to own one. Moreover there is no clue about the maintenance cost. It would burn a large hole in the owner's pocket. The bottom line is that VW would not be successful with this bug, the Beetle. | Reply
 Bond (21 January 2010 12:41) Reply to Bharat Kumar
You are absolutely right. One will prefer to purchase SUV (Toyota, Mitsubishi). Why someone will go for a small car in Rupess 20 Lakh.I think VW engineering got failed. | Reply
  • KCB Gupta (21 January 2010 01:31)
    Beetle is not suitable for India mainly due to its high price:utility ratio. If it can be indegenised, then it has a chance to succeed in India | Reply
  • Jack Williams (21 January 2010 00:31)
    The people's car is more the Jetta now than a Beetle. They are about 25k in the U.S. all optioned up. It seems that India has a lot of taxes on cars. So that will keep the price very high. The Nano is India's people car and TATA is like GE and VW in one company. There is no way a foriegn company can come and do that. Plus why would you want that? | Reply
 vishal singh (21 January 2010 12:30) Reply to Jack Williams
u r ri8 jack | Reply
  • Prasad (20 January 2010 22:10)
    I was pretty surprised by the TV commercial VW put up for this car. In the US only girls or old people tend to use this car. Reviewing it as if it is a premium car does not make sense. It gets sold in the US for $19K or something about 8 lakhs and they are pricing it close to the Camry here..They will get only customers who have enough cash to burn | Reply
  • Harsha (20 January 2010 20:29)
    I really do not understand why VW lauched it in India. They will really not sell huge volume of Beetle but want to cash in at EQ of certain individuals. This could have been rellay India's people car and they could have reaped unimaginable profit from the volume they could have sold but I think VW feel that its can be people car in Germany but not in India. The marketing strategy certanily baffles me. | Reply
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