IPL Edition of the VW Vento to coincide with Season 4

Can this country’s get any crazier about cricket? Apparently, yes! While we are busy witnessing the largest cricketing spectacle, the ICC Cricket World Cup 2011, promotional activities for the upcoming controversy laden Indian Premier League T20 cricketing tournament is already on the roll, and the first big announcement from the automotive side is Volkswagen’s new limited edition Vento, which will be modeled and decorated to commemorate the soon to begin 4th Season of the IPL.

Crores of rupees having been spent behind the auctioning of players and the news of the official broadcaster (Multi Screen Media) of the Indian Premier League, taking an insurance cover of Rs.900 crore, which is the sort of revenue it expects to make from this year’s event, is a testament of the T20 tournaments unparalleled viewership and fan following all over the country, and abroad.

That being, said, Volkswagen fans will be thrilled with the introduction of this special edition of the VW’s well-priced popular sedan in India, which will coincide with Season 4 of the IPL, scheduled to begin on the 8th of April this year.

The Vento IPL Edition is loaded with a state-of-the-art colour touchscreen multimedia player that includes a navigation system among other things. Adorned with IPL decals on its body, a specially crafted door sill garn with the IPL logo embossed on it, and floor mats adorned with the IPL logo, the new t20 cricket tournament inspired Volkswagen Vento is a great way to bring the countless cricket crazy fans in India, closer to their favourite pass time, at a time of the year when it is at its ripest. 

Apart from the special features that go into the car, Volkswagen will give all its Vento IPL Edition customers an apt gift of a cricket kit. The first such model to be introduced in the Indian market, the new IPL Limited Edition of the Vento will go on sale from the first week of April, and will sell for a competitive price of Rs. 7.24 lakh ex showroom New Delhi.

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Highlights of the Volkswagen Vento ‘IPL Edition’:

(a) Plush leatherette seats that ensure complete comfort with immaculately embroidered IPL batsman motifs. 

(b) The sleek and stunning looks of the Vento are further enhanced by the IPL decals on its body 

(c) A state-of-the-art touchscreen multimedia player: Colour touch screen; FM/ AM; i-pod control through touchscreen; Built-in micro SD and mini USB interface, supports MP3/ WMA; Built-in Navigation System; Interface for parking CCD/ RSE/ Bluetooth; NTSC or PAL compatibility

(d) Specially crafted door sill garnish that has an impeccable steel frame with the IPL logo embossed on it.

(e) Floor mats adorned with the IPL logo 

(f) Cricket kit as a giveaway