Zigwheels Home

Ford Celebrates 100,000 Figo Sales

by Story: Vikram Gour Photography: Kunal Khadse Posted on 29 Jun 20119,634 Views1 Comments

The fact that the Ford Figo is a market success story is now well known. Adding another feather to its cap is the fact that the car has sold over 100,000 units since it was introduced in the Indian market.

 


Ford India has kicked off a ‘Bharat Yatra’ in order to celebrate the fact that the Figo has sold over 100,000 units in just 15 months. The popular hatchback, which incidentally was the ZigWheels Car of The Year 2010, will be showcased across the country in a 100 day road show which will give prospective customers a chance to experience the car first hand. The innovative Ford Figo ‘Bharat Yatra’ road show, will visit 1000 towns in 18 states across the country. The plan is to make further inroads to tier II cities as well as smaller towns.

 

The Figo’s popularity is mainly driven by the fact that the car is an amazing value for money product that is well suited for India. Ford India worked hard to ensure that the Figo is easy on the pocket in terms of ownership experience and this gamble has paid off rather well.

 

Available with both petrol and diesel engine options, the Figo has proved to be an engaging car to drive. It’s spacious, well proportioned and well kitted out. Further to this, Ford India managed to price it rather aggressively therefore making it a formidable package and a top contender in the rather cut throat premium hatchback category.

 

More on this Car

Post Your Comment

Do you like this story?

2014 Chevrolet Beat Diesel: Review Photo Gallery

by Team ZigWheels Photography: Eshan Shetty

While the idea of an affordable diesel came into...

Buying a used Ford Figo

by Anand Mohan

There are plenty of units of Ford's popular...

Top 10 deals on Hatchbacks in July 2014

by Anand Mohan

It's raining discounts this monsoon on...


 
SPECIAL COVERAGE

Hyundai Elite i20: Special Coverage

The premium hatchback segment is changing fast, and how? Not too long ago the VW Polo and Fiat...

Tata Zest: Special Coverage

The Zest is a new compact sedan from Tata Motors that will take on the Honda Amaze, Hyundai Xcent...

 
Help us know you better!
Take this survey

Read Next Story