Yamaha Motor registers 31.6% annual sales growth

The year 2011 was a successful one for India Yamaha Motor. The company registered an annual growth rate of 31.6% over last year with total sales of 4,60,815 bikes in 2011 as against 3,50,274 bikes in 2010. The growth percentage represents a combined percentage of domestic sales and exports. In India, growth was mainly driven by the FZ and SZ series of bikes.

In December 2011 alone, the company sold 44,976 bikes compared to a 34,839 bikes in December 2010. The export numbers stood at 11,686 bikes in December 2011 as opposed to 8,272 bikes in the same month in 2010. 

Hiroyuki Suzuki, CEO & Managing Director, India Yamaha Motor, commented on the achievement by saying, “The year 2011 has indeed been an exceptional year for us as we were able to maintain consistency in our overall growth and the results speak for themselves. Our efforts towards enhancing our relationship with our customers through various initiatives like the Yamaha Safe Riding Science, the R15 One Make Race Championships and the Sales & Service camps have also been rewarding. We are buoyant about the future and are looking forward to replicate and further improve upon this achievement in 2012 as well.”

India Yamaha Motor is constantly working towards increasing its market share across all motorcycling segments here in India. The company launched the second generation R15 in the premium segment this year to enhance the brand’s appeal further in our market. The company plans to expand its production capacity to 1 million units in 2012. It also plans to invest in research and development and market expansion.