Mahindra XYLO Bookings cross 12,000 Mark

  • Mar 30, 2009
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To lay critics to rest and to prove that a good vehicle does not necessarily have to possess the best looks is just what the XYLO has managed to prove. Mahindra & Mahindra Ltd. (M&M) has announced that bookings for the Mahindra XYLO have crossed the 12,000 mark since its launch on January 13, 2009. Cumulative Billings since the launch of the XYLO stand at 6883 units.

Speaking on the occasion, Dr. Rajesh Jejurikar stated, "We are delighted with the overwhelming response received by the XYLO since its launch, with customers across the country appreciating its strong value proposition vis-a-vis competing brands.Our endeavour of creating a Sedan plus era with the XYLO has clearly taken off with over 50% of XYLO customers migrating from the Car segment."

No doubt, this is a phenomenal response to the XYLO, which has faced flak on its unconventional looks; however as the numbers show, the consumer is willing to look at the entire package and not just a singular feature. The XYLO numbers are expected to climb in the future as more people opt for this amazing value for money proposition!

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