Zigwheels Home

Yamaha Ray Z Launched

by Rahul Basu Posted on 24 May 201374,133 Views10 Comments

Building further momentum on its well-received Ray scooter that was targeted at women, the Japanese bike maker has now introduced a more male centric model called the Ray Z priced at Rs 48,555 (ex-showroom Delhi). Also adding to its existing 150cc SZ-R motorcycle range are two new variants, the SZ-S and the SZ-RR priced at Rs 59,500 and Rs 62,500 respectively

 

 

Yamaha Ray Z and SZ-R launched

 

 

Believe it or not, Yamaha has in fact sold 70,000 scooters since the launch of the Ray, which accounts for 16 percent of the market share. Those are some impressive numbers considering the scooter was built solely for a female audience, which prior to the entry of the Ray was a rather undernourished segment.

 

As expected, Yamaha had something up their sleeve for the opposite sex as well and here’s proof of that. It is simply called the “Ray Z” and will distinguish it’s more masculine appeal with exterior shades that include a combination of red and black, white and black and even an all black version. 

 

With weight and power figures identical to the Ray, the Ray Z will cost you a little more than the Ray at Rs 48,555 (ex-showroom Delhi), but a claimed mileage of 53 kmpl should even things out nicely. 

 

The new Ray Z while keeping the same basic performance of the Ray released in September 2012 has a more sporty look and feel in comparison which is made evident through a smoked-finish visor, an aluminum rear wing-shaped tandem rider grab-bars, a new instrument panel and carbon fibre patterned seat cover material. Yamaha has also launched a string of accessories and riding gear to compliment the Ray Z (Read : Yamaha Ray First Ride). 

 

SLIDESHOW:

  • yamah,sz,masaki asano,sz-rr,md,ceo,sz-s,sz-rr,ray z launch
  • Yamaha Ray launch
  • Yamaha Ray launch
  • Yamaha Ray launch
  • Yamaha Ray launch
  • Yamaha Ray Z vs Yamaha Ray
  • Yamaha Ray launch
  • Yamaha Ray launch
  • Yamaha SZ-RR

Yamaha recently announced the launch of its second scooter offering for the Indian market – "RAY Z" in Goa. This model is developed to target young male users in the age group of 16-22 years with its concept of "Aggressive Sporty Design"

Post Your Comment

Do you like this story?

Sign up for our customized BIKER newsletter today.

Yamaha launches Ray Precious Edition

by Piyush Gulati

Yamaha has launched the Ray Precious Edition...

2013 Toyota Etios and Etios Liva Launched

by Rahul Basu

Starting from a price of Rs 5.45 lakh...

Volvo Launches New D3 Variants

by Rahul Basu Photography: Vikram Gour

With added silence and efficiency, the new...


 
 
FEATURED SLIDESHOWS

Bajaj Discover 125M vs Honda CB Shine Harley-Davidson Street 750 Yamaha Tricity Yamaha Alpha vs TVS Jupiter Hyosung Aquila 250 Yamaha Alpha New Ducati Diavel Suzuki Inazuma Piaggio Vespa S

 
TOP VIDEOS

Yamaha Tricity: Official Video

Japanese two-wheeler giant Yamaha launched its innovative three-wheeler scooter, Tricity in Thailand

Yamaha Revstation: Teaser Video

Yamaha has released this teaser video showcasing the soon to be launched production version of the...

 

Read Next Story