TVS Jupiter sales cross half million mark

The Indian scooter segment is among the fiercely competitive segment in our two-wheeler market. TVS struck gold with its 110cc Jupiter that impressed all the motoring scribes and went on to become India’s most awarded Scooter. The TVS Jupiter added another feather to its cap as it reached the 5,00,000 units sales milestone.

The TVS Jupiter reached the half a million sales mark in just 18 months since its launch in our two-wheeler market as the scooter debuted in September 2013. The key reasons for the success of the TVS Jupiter can be credited to its refined powerplant, list of features and brilliant ride quality. Also the fact that the Jupiter is competitively priced and delivers good fuel efficiency also hikes its appeal.

TVS Jupiter also introduced in two special colours: sparkling silver and matte beige and also, a celebratory ‘Limited Edition’ TVS Jupiter was introduced. TVS Jupiter is currently available in Titanium Grey, Mercury White, Midnight Black, Volcano Red, Sparkling Silver and Matte Beige.

Speaking on the occasion, K N Radhakrishnan, President and CEO, TVS Motor Company, said, “A lot of thought and customer insights went into the making of TVS Jupiter. The fact that we have crossed this landmark in record time is testament to the fact that consumers are happy with the product’s performance and quality. It will be our continued focus to delight our customers with consistent product innovation and introduction of freshness into the brand “said K N Radhakrishnan, President and CEO, TVS Motor Company.