Zigwheels Home

Royal Enfield to hike production in 2013

by Arun Mohan Nadar Photography : Kunal Khadse Posted on 14 Feb 201320,210 Views7 Comments

As part of its expansion plans Royal Enfield is looking at increasing its annual production to 1.5 lakh units and they have invested in a new production facility in Chennai to this end

Royal Enfield Classic 500

 

 

It's good news for all of the country's thumper fans as Royal Enfield has announced its eagerness to increase the production capacity of its motorcycles in 2013. With demand for its bikes at an all time high it was necessary for the Chennai based two-wheeler manufacturer to boost its production. For this very reason the company has invested Rs 150 crore in a new facility in Chennai and anticipates production to start within three months. With the addition of new facility Royal Enfield expects to increase its production capacity beyond 1.5 lakh units per annum. 

 

Speaking on the occasion, Siddarth Lal, MD & CEO (Eicher Motors Ltd) said, "With our new plant at Oragadam (near Chennai) coming on-stream within the next few months, in 2013 we will have a total combined capacity of 1,50,000 units. We are already working to increase it beyond that by 2014."

 

 

Royal Enfield Thunderbird 500

 

 

It is a welcome move by Royal Enfield since consumers who so far have wanted to purchase their motorcycles have had to deal with waiting periods as long as six to eight months and with this hike consumers can expect the waiting period to reduce considerably. Currently, the company manufactures its bikes from the Tiruvottiyur plant in the outskirts of Chennai.

 

Although RE bikes fall in the niche bike segment sales are going strong and the company reported an impressive 50 per cent growth in the past two years. The recently launched Thunderbird 500 has been well received by consumers and the company also plans to introduce new models by the end of the year.

 

SLIDESHOW:

  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500
  • Royal Enfield Thunderbird 500

On the cusp of evolution, is what the new Royal Enfield Thunderbird 500 is. And in being so, it is also the perfect precursor to things to come from the maker of the legendary Bullet

Post Your Comment

Do you like this story?

Sign up for our customized BIKER newsletter today.

Phil Daniels leads Mods to kick off Goodwood Revival

by Preetam Bora

British actor Phil Daniels led a procession of...

Royal Enfield to participate at Goodwood Revival Festival

by Preetam Bora

The festival is a three-day event, held each...

Royal Enfield Continental GTs at Bonneville Speed Week

by Preetam Bora

The bikes have been souped up by ace performance...


 
 
FEATURED SLIDESHOWS

2014 Yamaha Fazer FI Version 2.0 Suzuki Gixxer 155 India First Ride 2014 Hero Karizma R vs Bajaj Pulsar 220 Hero Xtreme vs Yamaha FZ-S v2.0 vs Honda CB Trigger A souped-up Royal Enfield Continental GT at Bonneville KTM RC 390 2014 Hero Karizma ZMR 2014 Hero Xtreme

 
TOP VIDEOS

Kawasaki Ninja 1000: ZigWheels Video Review

The Kawasaki Ninja 1000 has the heart of a sports bike and the essence of a tourer. We spend a day...

KTM RC 390: Action Video

The above video shows the soon to be launched KTM RC 390 in action at the race track and on the...

 

Read Next Story