Zigwheels Home

KTM boss buys Husqvarna from BMW

by Arun Mohan Nadar Posted on 01 Feb 201327,140 Views2 Comments

All the rumours surrounding the sale of Husqvarna have been laid to rest with BMW revealing that it has sold its supermoto brand to KTM CEO, Stefan Piere

Husqvarna Nuda 900 R side profile

 

 

BMW released a press release which read, “The BMW Group is realigning its BMW Motorrad business. In the context of changing motorcycle markets, demographic trends and increasing environmental demands, BMW Motorrad will expand its product offering to exploit future growth potential. Therefore, the BMW Group signed a purchase agreement with Pierer Industrie AG (Austria) for the acquisition of Husqvarna Motorcycles.”

 

As of now, it is uncertain whether Pierer would continue to remain CEO of KTM since Husqvarna is a rival brand for the Austrian manufacturer. What effects this acquisition will have in the Indian context remains to be seen and will become clearer in the coming few weeks.

 

« Back 1 2  
Post Your Comment

Do you like this story?

Sign up for our customized BIKER newsletter today.

Exclusive: Audi Q3S petrol variant to be launched soon

by Cyrus Dhabhar

Audi to launch the petrol variant of the cheaper...

BMW Experience Tour 2014 reaches Hyderabad

by Punam Chavan

The BMW Experience Tour 2014 aims at showing the...

2014 BMW X3 Review: Picture Gallery

by Anand Mohan, Photography: Preetam Bora

The BMW X3 gets a nip and tuck treatment and...


 
 
FEATURED SLIDESHOWS

Yamaha Fazer FI KTM RC 390 Vespa Elegante showcased in India before launch 2014 Yamaha Fazer FI Version 2.0 Suzuki Gixxer 155 India First Ride 2014 Hero Karizma R vs Bajaj Pulsar 220 Hero Xtreme vs Yamaha FZ-S v2.0 vs Honda CB Trigger A souped-up Royal Enfield Continental GT at Bonneville KTM RC 390

 
TOP VIDEOS

Kawasaki Ninja 1000: ZigWheels Video Review

The Kawasaki Ninja 1000 has the heart of a sports bike and the essence of a tourer. We spend a day...

KTM RC 390: Action Video

The above video shows the soon to be launched KTM RC 390 in action at the race track and on the...

 

Read Next Story