Shell Lubricants ties up with India Bike Week

  • Jan 20, 2015
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As part of the alliance, Shell has launched a Facebook contest offering free IBW tickets to enthusiasts. Know all details about the IBW on Zigwheels.com

India Bike Week

Shell Lubricants has announced its alliance with India’s largest biking festival – The India Bike Week 2015 as the ‘Official Gold Sponsor’.

The two-day biking festival organized in Goa between February 20-21 brings together thousands of motorcycle enthusiasts from across the country.

On the sidelines of the festival, Shell Lubricants kicked off a four week contest on Monday on the India Bike Week Facebook page to provide a chance to win free IBW tickets. 

Each week, Shell Lubricants will shortlist the best post based on the answer to the contest question provided; the winner will be announced every Wednesday. Besides this, Shell Lubricants’ is slated to have several interesting offerings at IBW including knowledge sharing sessions with veteran bikers, drag races, engine check-ups, a Shell zone with relevant biker content and many more such exciting elements.

“As a premier event for biking enthusiasts, we believe IBW is a great partner for us to showcase our cutting edge solutions. We are excited to be the official Gold sponsor of India Bike Week which has become a must attend for all biking enthusiasts who want to get a flavor of the ever-evolving Indian biking culture,“ said Nitin Prasad, Managing Director, Shell Lubricants India.

In the past, Shell has established a formidable track record as a fuels and lubricants partner for leading teams in world motorsports globally. Shell’s commitment towards excellence in motorsports extends over 70 years through its dedication towards investment in motorsport fuels and lubricants research and development.

Shell Lubricants taps into the resources of Shell’s global operations to help deliver cutting edge technology and outstanding service to winners like Ferrari in Formula One, Audi in endurance racing, Ducati in MotoGP and World Superbikes and Suzuki in World Rallying.

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