Bosch technology on display

The Society of Motor Manufacturers and Traders (SMMT) headquartered in Great Peter Street, London is hosting a display to celebrate the 125th anniversary of Robert Bosch, the founder of Bosch GmbH. Robert Bosch’s shop was name

Bosch has put on display two cars to celebrate its founder’s 125th anniversary. The two cars in question are a 1899 Daimler Phaeton and a 2011 Jaguar XJ 3.0 litre diesel. The cars are being displayed to showcase the earliest and latest models of cars to feature Bosch’s components and technologies.

The SMMT venue was where Robert Bosch and Frederick Simms (the first President of the Society) formed an association to produce automotive magnetos, the first of which featured on the 1899 Daimler Phaeton. The car on display is from the National Motor Museum in Beaulieu. The car produces 12hp of power and has a top speed of 48 km/h.

The 2011 Jaguar XJ diesel on display features Bosch's cutting edge technology and components such as the diesel engine management system, electronic stability program (ESP®), elements of the infotainment systems and a host of other sensors.