2014 Ford Figo gets equipped with Wi-Fi connectivity

The Figo continues to be a game-changer for Ford in India and has helped position Ford as a significant player in the market. Ford India has now introduced Wi-Fi connectivity to its Figo alongwith host of other features. The new Figo will let its customers stay connected to the world while on the go. The American car maker is set to offer its customers a special value pack that will include a Wi-Fi dongle, colour coordinated seat covers and LED interior lighting just at Rs 9,790 (ex-showroom Delhi).

Ford will provide a Wi-Fi dongle to its customers which will work in sync with the car’s music system. A data enabled SIM card is all what is required to activate the dongle and stay connected to the world while on wheels. If we go with what Ford claims, then all the five occupants in the car will be able to use the Wi-Fi connectivity.

The Ford Figo will now also be available in a new colour- Mars Red. The car will also be equipped with a driver side airbag and power adjustable mirrors in its ZXi variant. The base EXi version will now offer Bluetooth Connectivity, 2 DIN Audio - CD, FM, MP3, Aux-in, USB and 4 speakers and also a roof antenna as part of the standard offering. The mechanics of the Figo remain unchanged.

Vinay Piparsania, Executive Director, Marketing, Sales and Service, Ford India, says, “At Ford, we believe in democratisation of technology and have been driving consumer focused innovation across our product range. Ford Figo was the first car in its segment to introduce Bluetooth connectivity and is setting a benchmark by offering internet connectivity on-the-go. The 2014 Ford Figo will redefine smart and further strengthen its credentials as a reliable vehicle with an outstanding value-for-money proposition”.