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Sauber F1 Team partners with Chelsea FC

by Ravi Ved Pics: Dppi Posted on May 2, 2012 21:27 IST 362 Views

Sauber recently partnered with British Premier League club Chelsea FC official


Sauber Chelsea Partnership



The Sauber F1 Team enters in a unique partnership with Premier League ace team Chelsea FC, with an intention to enhance performance in business and sporting matters, including merchandising of articles and exchange of knowledge in sport science. Both partners will feature each others logo with the intention to gain more presence outside their original sport.

The Swiss Team’s C31cars hosted the inscriptions ‘Out of the blue’ and ‘true Blue’ at the Chinese and the Bahrain Grand Prix last month. The Swiss team will now sport the logo of the Premier League club for the first time at the Spanish Grand Prix on 11th – 13th May. This unique partnership comes in a year, when the Blues as well as Sauber is celebrating 20 years in their respective sport.

“The Sauber F1 Team and Chelsea FC are dealing with many of the same sporting and commercial topics and we want to strengthen each other in these areas. We are looking forward to exploiting these opportunities, and we congratulate Chelsea on making it to the final of the Champions League,” said Monisha Kaltenborn, CEO of the Sauber F1 Team.

Although Chelsea stands sixth on the Premier League table, it has done well to find its way to the final of the Champions league. Meanwhile, four rounds into the season the other partner also stands sixth in the run for the constructors’ title.

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