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AUDI AG can look back on a multi-faceted history that has seen considerable
change; its tradition in the manufacturing of cars and motorcycles stretches
back to the 19th century
The marques which were originally all based in Saxony - Audi and Horch in Zwickau, Wanderer in Chemnitz-Siegmar and DKW in Zschopau - made a significant contribution to the progress of the automotive industry in Germany. These four marques merged in 1932 to form Auto Union AG. In terms of the sheer number of vehicles built, this was the second-largest German motor vehicle company of its day. Four interlinked rings were adopted as its marque emblem. After the Second World War, Auto Union AG's production plant in Saxony was expropriated and dismantled by the occupying Soviet forces.
A number of the company's senior managers departed for Bavaria, where a
new company under the name of Auto Union GmbH was founded in 1949 in
Ingolstadt, upholding the motor vehicle tradition under the sign of the four
rings.
Auto Union GmbH and NSU merged in 1969 to form Audi NSU Auto
Union AG; this the company was renamed AUDI AG in 1985 and its
headquarters transferred to Ingolstadt. The four rings remains the company's emblem to this day. |
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